eBooks

  • The Marketer's Guide to Proving Sponsorship ROI

    The Marketer's Guide to Proving Sponsorship ROI

    Real-time sponsorship measurement is making sponsorship ROI a reality, and it’s the perfect complement to your current tech mix. Our guide will walk you through this new technology.

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  • A Practical Guide to Greater Sponsorship Measurement

    A Practical Guide to Greater Sponsorship Measurement

    With better, faster TV data in-hand, measure sponsorships the right way and fully understand how TV activations are influencing fan engagement.

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  • The 4 Steps to Achieving PR Success

    The 4 Steps to Achieving PR Success

    As technology further evolves, PR no longer gets a hall pass when it comes to proving value. It’s time to start prepping. Follow these 4 steps for setting a strategy that drives measurable PR success

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  • 7 Ways Brands Will Transform Media and TV Strategies in 2017

    7 Ways Brands Will Transform Media and TV Strategies in 2017

    Check out our report to learn how brands and marketers will transform their TV and media strategies in 2017 to engage their consumers like never before.

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  • WTF is Media Intelligence!?

    WTF is Media Intelligence!?

    Get to know media intelligence solutions a bit better, so you can ultimately better manage your brand and show off your PR success.

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  • The PR Pro's Cheat Sheet for Media ROI

    The PR Pro's Cheat Sheet for Media ROI

    Get the scoop on optimizing your strategies that prove your value around the key pillars of a successful media plan.

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  • 2016 Election Media Match Up Report

    2016 Election Media Match Up Report

    Take a look at our 2016 Election Media Matchup, a comparative summary of the Clinton and Trump campaigns’ paid media spend and earned media exposure and how each has impacted this election.

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  • 5 Rings of a Winning Media Strategy

    5 Rings of a Winning Media Strategy

    It’s time for PR and communications professionals to prepare to prove the value of their efforts and optimize your strategies for success. How? With the 5 rings of a winning media strategy.

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