Press

Rolling Stone: Sinclair Broadcasting's Hostile Takeover

See how iQ Media provided very specific local TV data for Rolling Stone's feature with on Sinclair Broadcast Group.

Less Than Half Of Sinclair TV Stations Have Read Its 'Fake News' Promo So Far

Only 75 TV stations have aired the promo, according to iQ Media, a real-time TV measurement company. Sinclair, which has 193 stations in 89 markets, is the largest owner of U.S. TV stations.

iQ Media Announces Partnership With Brandwatch’s Vizia to Create Comprehensive Data Visualization Tool

Real-Time TV Intelligence and Social Media Platforms Team Up to Bring Comprehensive, Cross-Channel Marketing Intelligence Offering to Brands Worldwide

MediaPost: Your Brand's In The Olympics ... Now What?

Olympics sponsors know the drill—when commercials come on, viewers tune out. While the games offer brands new ways to be a part of the action to ensure proper engagement, are they being seen?

Website Magazine: 2018 Digital Forecast

Let's take a look at what 31 professionals have to say about what 2018 will have in store when it comes to acquiring and retaining customers and the strategies and technologies needed to do so.

The Drum: How will the FCC's Net Neutrality decision impact the marketing landscape?

The Drum asked professionals from all over the marketing landscape about the potential impact of the FCC's pending decision on net neutrality.

MediaPost: Is TV's Latest Cry For Help A Call for Attribution?

iQ Media Wins Best Audience Measurement Platform In the 3rd Annual Digiday Signal Awards

AdExchanger: Should TV Have A Viewability Standard, Too?

B&C: The Problem With TV Measurement

MediaPost: iQ Media, Lotame Join Forces To Aid TV Attribution

IQ Media and Lotame are partnering to provide insights into audience behavior resulting from a TV ad, and which demographics are responding best to campaigns.

Forbes: Successful Brand Building: Marketing's Four P's Revisited

Forbes: Why Authenticity In Marketing Matters Now More Than Ever

Forbes: 12 Communications Lessons Marketers Can Learn From Other Industries

Forbes: Innovation And The Philosopher's Stone

Radio+Television Business Report: Why ‘Searchable TV’ May Be In Your Company’s Future

iQ Media’s calling card is combining internet-based search with TV programming.

SportTechie: iQ Media Sponsorship Measurement Solution Tracks TV Investments In-Game, Out-of-Game

With real-time sponsorship measurement, teams have a true read on how their TV investments influence fan engagement and activations.

MediaPost: Building Relationships With Millennials, One Life Stage At A Time

Millennials’ life stages are comprised by predictable benchmarks and transitional moments that give brands crucial information about what’s important to consumers at different parts of their lives.

MediaPost: IQ Media Launches Metrics Solution For Events Sponsorships

iQ Media announced on Wednesday a new sponsorship measurement solution, offering partners real-time data about how TV sponsorships affect overall fan engagement.