Using the latest in ad detection technology and searchable TV, this report reveals never-before-seen data behind the ad strategies of our two presidential candidates.
Other content in this Stream
MediaPost: Countdown: Presidential Candidates Push Local TV Ad Spend
[infographic] Trump is President…of TV
Donald Trump’s TV domination might not land him in the White House, but if a TV network is really in the works, he’ll know how to get people talking about it.
New Report by iQ Media Reveals Presidential Candidates’ Ad Spend is Heavily Skewed Towards Local Markets
[infographic] Can earned media predict the 2016 millennial vote?
Take a walk down election memory lane with the earned TV data behind Trump's “winning” media moments, and you will understand how he’s come so far in the race to the White House.
MediaPost: Can Earned Media Predict The Millennial Vote?
2016 Election Media Match Up Report
Take a look at our 2016 Election Media Matchup, a comparative summary of the Clinton and Trump campaigns’ paid media spend and earned media exposure and how each has impacted this election.
TheStreet.com: Donald Trump Doesn't Need to Buy TV Advertising
MediaPost: Clinton Grabs More Ad Value In Second Debate, Trump Gets More Social Media Mentions
McClatchy DC: In a switch, Trump doesn’t gobble up free coverage during 2nd presidential debate
A Peek Inside Trump’s Earned Media Playbook
Can the power of earned media decide the next president of the United States?